Top 11 Best-Selling Products Overseas in 2024
Nowadays, there is a wide variety of cross-border e-commerce products available, making it increasingly difficult to choose among them.
Linkway has therefore compiled a list of 11 best-selling products based on global consumer behavior, to assist cross-border sellers in product selection.
In 2024, 12.7% of full-time employees in the US worked from home, while 28.2% used a hybrid work model. Forbes predicts a gradual shift towards remote work, with an estimated 22% of the US workforce expected to work remotely or from home by 2025.
This trend suggests that as more people spend significant time working from home, there will be increased focus on the comfort of home office environments, leading to potential demand for the following products:
01. Wall decorations
Wall decorations are a simple and (relatively) inexpensive way to enhance the aesthetic appeal of living spaces and have been a popular product category throughout the year. Demand for items such as posters, canvas prints, full-body printed flags, glossy metallic printed wallpapers, and more is on the rise.
02. Candles
The flagship product of home decor—glass jar candles—are symbols of warmth and romance, with demand steadily increasing since September last year according to Google Trends.
Compared to paraffin candles, glass jar candles made from 100% natural soy wax are odorless and can burn for up to 25 hours.
03. Blankets
During cold weather seasons, the popularity of blankets reaches its peak.
Printed blankets and embroidered Sherpa blankets are highly popular. Printed blankets are ideal for detailed designs and images, while Sherpa blankets are perfect for simple, small-scale embroidery designs. Sellers can increase sales by bundling blankets with pillows or pillowcases.
04. Quality T-shirt
T-shirts are essential wardrobe staples found in almost every household, making them adaptable to any niche market.
To stand out in the saturated T-shirt market, focusing on high-quality materials is crucial to leave a premium impression on customers.
Consider incorporating embroidery for added sophistication, as embroidery often enhances the perception of luxury and high-end products.
05. Hoodies
Hoodies, like blankets, see a significant surge in popularity every winter.
Hoodies and T-shirts are versatile wardrobe essentials that combine functionality, comfort, and style. They are ideal choices for outdoor adventures, casual outings, and loungewear.
06. Jackets
In recent years, global climate change has brought about diverse and extreme weather patterns. Year after year, winter temperatures are dropping, leading to a noticeable increase in demand for jackets.
Sellers can consider offering a variety of customization options in terms of appearance and design. Apart from standard full-face printing, embroidery, and garment printing, they can also explore techniques like patchwork or combining printing with embroidery.
07. Sportswear
In recent years, athleisure has become a staple in everyday fashion. Sportswear such as hoodies and sweatshirts are hotter than ever before. It is projected that the global athleisure market will reach $549.41 billion by 2028.
According to Google Trends data shown in the images, interest in sportswear peaks around December over the past five years.
08. Yoga Clothing
Based on the Google Trends of the images, it is clear that the term “yoga clothing” is popular all year round.
Sellers can be more innovative with their apparel and combine it with the following products to create matching sets for yoga enthusiasts, such as all-over printed yoga leggings, all-over printed yoga sevens, all-over printed yoga shorts, and so on.
09. Bags
Since time immemorial, bags have been one of the most useful products – carrying necessities. That’s why its hotness stays steady all year round.
While it is true that bags are practical items – fanny packs, clutches, duffel bags, drawstring bags, backpacks, etc. – and have different needs depending on the scenario, the style and design will determine whether or not the consumer buys it.
Buying a new device is expensive, but adding interesting accessories can be refreshing and doesn’t require another large investment of money.
Around 80 per cent of the world’s population owns a mobile phone, and more than 92.9 per cent of the US population owns a computer. The size of the market is not to be underestimated, and the associated demand for accessories is large.
Among the accessories for technology products, such as mobile phone cases, laptop cases, mouse pads and headphone cases are among the products that are in high demand by users.
10. Mobile phone cases
Most people buy phone cases because they want their phones to be protected from various mishaps such as cracks, scratches, and even water ingress.
Going by Google Trends, mobile phone cases see a spike in demand during the holiday season.
Apart from being practical, they can also serve as a fashion statement that reflects the consumer’s personality, mood or taste.
11. Laptop Inner Bag
According to Statista, the majority of Americans aged 18-64 own a laptop. These users are looking for a bag that is easy to carry while keeping their laptops safe.
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